Hear expert business advice from Tom Smith, Research Manager, EMEA, at Universal McCann, as he reveals how one should approach the development a strategy that will encourage usage within Social Networks:
“There are so many ways you can work with social networks but increasingly it’s not just about advertising it’s about having a presence in the place is where consumers interact and doing that in a way that feels credible and relevant.
So whether you can create a page of inner social network and be there but actually giving people a reason to be involved sort of as creating content that you share on your page and get users to interact with or you create applications that users can load on to their social network pages creates a genuine usage for them and makes their page more interesting or makes their life easier online.
There are some good examples like Intel created a page on MySpace that was a collaborative music project. So people could who were pitching for a place in a band could create a super group out of the best entrants. So it’s kind of rather than just being an advert on a social network it’s actually kind of acting how you want to be seen and kind of creating stuff and getting people involved. So acting how you want to be perceived rather than just talking about it.
I think business should really jump on this idea and involve their users and open themselves up to getting more people involved and have done very well.
We looked at Facebook, and they have actively got their users to collaborate with them to translate the website into hundreds of local languages around the world, you know that was done by charge by the users.
Another good example is a video rental company in the US called Netflix which were trying to improve their recommendation system that recommends new films that you should borrow and they opened it up to the general public and developers and put a million dollar prize on it and said come and create a better recommendation system for us.
So it was about collaborating with the wider community and being open with them. They shared all their data and they are going to get a better system out of it by being open and being active and being involved with the wider world.”
See more business news television shows from Tom Smith, as he gives his top expert business advice at http://www.yourbusinesschannel.com
Find out more about the very latest show releases, as well as other yourBusinessChannel news by visiting our blog at http://www.yourbusinesschannel.com/blog.aspx
You can no longer use the excuse that setting up a blog is too hard. Plenty of Blogging software is available easily, and mostly free, taking the guesswork out of blog-building.
Today, assembling a blog is simple. What’s even more important, and much harder, is marketing your blog. To be successful, you must strengthen your marketing ability.
You might be able to entice visitors to your website initially, but how will you keep them coming back for more. Successful blog marketing helps you get higher search engine rankings, gain valuable links and increase the traffic to your site.
Use to following tips to get your blog on the right marketing track.
Tip #1- RSS Your Blog
Just because your blog is live, don’t assume visitors know about it. Imagine your blog is a nice sized chalk board sitting in your basement. How do you get it out of the basement and onto the sidewalk? That’s where RSS feeds come into play. RSS simply allows others to syndicate content from your blog to their blog or website. Using RSS feeds to promote your blog is an effective way to get your content noticed.
Loneliness has been linked to depression and other health problems. Now, a study says it can also spread. A friend of a lonely person was fifty-two percent more likely to develop feelings of loneliness. And a friend of that friend was twenty-five percent more likely to do the same.
Earlier findings showed that happiness, obesity and the ability to stop smoking can also spread like infections within social groups.
The findings all come from a major health study in the American town of Framingham, Massachusetts.
The study began in nineteen forty-eight to investigate the causes of heart disease.
Since then, more tests have been added, including measures of loneliness and depression.
The new findings involved more than five thousand people in the second generation of the Framingham Heart Study. The researchers examined friendship histories and reports of loneliness. The results established a pattern that spread as people reported fewer close friends.
For example, loneliness can affect relationships between next-door neighbors. The loneliness spreads as neighbors who were close friends now spend less time together. The study also found that loneliness spreads more easily among women than men.
Researchers from the University of Chicago, Harvard and the University of California, San Diego, did the study. The findings appeared in the Journal of Personality and Social Psychology.
The average person is said to experience feelings of loneliness about forty-eight days a year.
The study found that having a lonely friend can add about seventeen days. But every additional friend can decrease loneliness by about five percent, or two and a half days.
Lonely people become less and less trusting of others. This makes it more and more difficult for them to make friends — and more likely that society will reject them.
John Cacioppo at the University of Chicago led the study. He says it is important to recognize and deal with loneliness. He says people who have been pushed to the edges of society should receive help to repair their Social Networks.
The aim should be to aggressively create what he calls a “protective barrier” against loneliness.
This barrier, he says, can keep the whole network from coming apart.
And that’s the VOA Special English Health Report. You can find transcripts and MP3s of all of our reports at voaspecialenglish.com. You can also post your comments and read what others are saying. And you can find us on YouTube and Twitter at VOA Learning English.
(Adapted from a radio program broadcast 06Jan2010)
http://www.BrianandKrystiHorwitz.com Social networking has become a necessity for people on a personal level and a business level. With the web 2.0 movement taking a strong hold over internet users across the globe, sites like facebook, twitter, youtube, and many others have become a staple.
As a marketer or a business owner, the question remains, Is it worth it to spend time in the social networking world online? The answer is Yes. With over 1.6 billion people online everyday there is no question that any business will benefit from this social media and social networking movement. The trick is making sure you have the right approach.
I recently wrote a blog post on how to have a successful Facebook business page (http://tr.im/zbfq). The fact is whether youre on Facebook, twitter or any other social networking sitethe rules are pretty much the same. Here are a few tips to write down that way you too can experience what it feels like to have success with social networking. Its pretty simple:
1) Be Authentic with the information youre providing
2) Let people know who you are and where youre from be human and relatable
3) PROVIDE VALUE (this is key!)
4) Get your readers, followers, audience engaged by asking questions and getting feedback
5) Create Relationships
When you put the focus on your readers rather than a marketing message, youll have a completely different experience. You will be meeting people, having real conversations and creating real relationships. When all of this happens the success will come and all of the time spent on your social networking campaign will be more than worth it.
Free Social Media training offered by Diane Hochman via My Private Classroom for Networkers. This article is written like a personal reflection or essay and may require cleanup.
Please help improve it by rewriting it in an encyclopedic style.(December 2007)
Social media: Participatory online media where news, photos, videos, and podcasts are made public via social media websites through submission. Normally accompanied with a voting process to make media items become “popular”.[citation needed]
Social Media Expanded Definition: Social Media is the democratization of information, transforming people from content readers into content publishers. It is the shift from a broadcast mechanism to a many-to-many model, rooted in conversations between authors, people, and peers.
Social media uses the �wisdom of crowds� to connect information in a collaborative manner. Social media can take many different forms, including Internet forums, message boards, weblogs, wikis, podcasts, pictures and video. Technologies such as blogs, picture-sharing, vlogs, wall-postings, email, instant messaging, music-sharing, group creation and voice over IP, to name a few. Examples of social media applications are Google (reference, social networking), Wikipedia (reference), MySpace (social networking), Facebook(social networking), Last.fm (personal music), YouTube (social networking and video sharing), Second Life (virtual reality), and Flickr (photo sharing).
Ed Dale, Sherman Hu, Michelle MacPhearson, Stompernet, smarts, andy jenkins, twitter, utterz, jaiku, yoono, wowzaa, spock, pownce
Using Social Media To Create Social Media Training
Social media is quickly becoming a topic that no professional communicator can afford to ignore.
Social Media Training Wiki Badge
Promote the wiki on your site * o Video Blogs * Micro-Blogs * Podcasts * Useful Social Media Tools * Wikis * Social Bookmarking * Social Browsing * Social Networks * Social Media News Release * Digg * Del.icio.us * Ma.gnolia * StumbleUpon
RSS Readers:
Google Reader
Bloglines
Flock
Newsgator
Netvibes
Conversation Tracking:
Google Alerts
Google Blog Search
Technorati
Blogpulse
Social Bookmarking sites:del.icio.us
digg
Micro-Blogging Tools: * Twhirl * Twitterific (Mac only) * iTweet (Mac only) * 60+ Twitter Tools (from Mashable) * The Wall Tweet Journal – A knowledge base for innovative Twittering, micro blogging, social media and Web 2.0 technologies * Twoogle – Custom Search Engine at The Wall Tweet Journal
Twhirl
This site explores social media training and provides a resource for those looking to evangelize social media in their organizations.
What should a ‘Social Media 101′ course cover? What tools should people be aware of? How should we use those tools? What are the pitfalls? What are the basics that everyone in your marketing/communications department should know?
In the spirit of social media, there’s no better way to develop a curriculum for social media training than through a wiki. Let the collaboration begin!
Category: People & Blogs
Tags:
social media mlm training network marketing make money from home
Internet Marketing Expert Jim Edwards teaches you the best way to create a big email list to sell your products online by creating a “mini-course” (either via email or with video / audio)
How to condition people to expect and anticipate your messages (eagerly waiting by their email inbox for your next message to arrive)
How to weed out people who aren’t going to be good customers anyway.
Why multi-media (video and audio) helpe you create a hyper-responsive list of subscribers!
Top business advice from Penny Power, Founder of business social network Ecademy. Join her in this show as she talks about how social networking has changed the way that people are networking.
Join Penny Power as she explains the difference between Mile Deep and Mile Wide networking. There is a need to strike a balance between gathering a large number of contacts and working to deepen your relationships. To find out how to ensure you have the right combination for your business – watch this show now!
Have you got a great business, idea, product or service, but you just can’t get the revenue growth you are looking for? If you’d like your business to be considered for the Million Dollar Challenge click here http://www.yourbusinesschannel.com/SyndicatorShow.aspx?spk=295
Find out more about the very latest in Million Dollar team developments and news by visiting our blog at http://www.yourbusinesschannel.com/ResourceCentre/Snap/blog.aspx
In this business tv show, Stefan Tornquist, Research Director at Marketing Sherpa, talks about how being connected to one or more social networks could help you to win big:
“[Another] interesting thing is this land rush in social networking. I think recently I read that over 200,000 networks have started in the last year so this is really starting to mimic the Blogging explosion of several years ago and you know I don’t know quite yet if its going to be, I know that its not going to have been worth it for most of those social network creators right because like blogs there are simply too many blog streams, there are too many social networks to, not to join but to be an active member of so like blogs I think most of these are going to go fallow but that doesn’t mean that there’s not an opportunity here because some of them aren’t and I think the currency in, currency in a few years online will be engagement, it already is in many respects and we’re trying to do a better job of measuring what engagement is and if you think about how people engage with Social Networks there’s an awful lot of, there’s an awful lot of equity built up between the social network and the user.
So if you’re the kind of company that can do a good job developing a small social network for your customers and one that really provides value, it cant simply be become a member of our social network and we’ll let you know when there’s a new product available and its not going to work all that well but if its something that’s compelling enough, complex enough for people to talk about problems and solutions and show how good they are at solving problems, being creative, then there’s the opportunity for a really fertile social network.”
See more business news television shows from Stefan Tornquist and more online marketing experts, as they gives their top expert business advice at http://www.yourbusinesschannel.com/section.aspx?section=marketing
Find out more about the very latest show releases, as well …
Hear expert business advice from Tom Smith, Research Manager, EMEA, at Universal McCann, as he reveals how one should approach the development a strategy that will encourage usage within Social Networks:
You can no longer use the excuse that setting up a blog is too hard. Plenty of 
This is the VOA Special English Health Report.
http://www.DotComSecrets.com
http://www.BrianandKrystiHorwitz.com Social networking has become a necessity for people on a personal level and a business level. With the web 2.0 movement taking a strong hold over internet users across the globe, sites like facebook, twitter, youtube, and many others have become a staple. 
http://www.FreeSocialMediaTraining.com
Top business advice from Penny Power, Founder of business social network Ecademy. Join her in this show as she talks about how social networking has changed the way that people are networking.
In this business tv show, Stefan Tornquist, Research Director at Marketing Sherpa, talks about how being connected to one or more social networks could help you to win big:
Click here http://www.profitcopilot.com/blog for more information on starting an